The campaign objective was to target those actively researching where to study AI and Data Science, and drive them to choose the university of Bristol for their master’s degree.
Target market was prospective students, aged 21-30, from India and the UK.

Channels:
DV360, Meta, PMAX, Google Display Network, LinkedIn, YouTube, Socials, GUM GUM, Local OOH.

Outcomes:
Available upon request.